Fareway replaces your spreadsheets, booking tools, and manual processes with one AI-powered platform — purpose-built for tour operators.
Trusted by golf tour operators across Ireland, UK, and Europe
Sound familiar?
Building itineraries across spreadsheets, emails, and supplier portals. Every quote is manual.
Booking system, CRM, payments, documents — all separate. Nothing syncs.
No portal, no online payments, no real-time updates. It's 2026, not 2006.
Everything you need to create proposals, manage bookings, and deliver exceptional experiences.
Describe the trip in natural language. Our AI builds complete itineraries with courses, hotels, and pricing in minutes.
Stunning, branded documents with imagery and day-by-day itineraries that sell the experience, not just the price.
See your profit on every quote instantly. Set markup rules and price with confidence every time.
How it works
Our AI handles the complexity so you can focus on building relationships.
Tell our AI what your client is looking for — courses, dates, group size, budget. It understands golf.
Get a complete itinerary with courses, hotels, and pricing. Adjust anything with a click or a chat.
Share a beautiful interactive quote. Know when they view it, collect deposits, manage the booking.
See it in action
From a simple request to a professional proposal in under a minute.
Describe your client's trip
€530 per person · 15% margin
Purpose-built for golf tour operators who want to spend less time on admin.
Describe a trip. Fareway builds a complete itinerary with courses, accommodation, transport, and pricing — in minutes.
Send polished, interactive quotes with a link. Clients view, accept, and pay online. No more PDF attachments.
Hold allocations, manage release dates, assign golfers to tee times. Purpose-built for how golf travel works.
Every client, every booking, every conversation in one place. Tags, activity timelines, and campaigns built in.
Deposits, balance payments, and instalments. Clients pay with a secure link. You see it update in real time.
Revenue, pipeline, conversion rates, and smart alerts. Know what needs attention without digging.
The AI difference
Tell Fareway what your client wants — “8 golfers, southwest Ireland, championship links, 5 nights, mid-range budget.” The AI builds a complete itinerary with courses, hotels, transport, and extras.
Understands golf — courses, tee times, player limits, caddies
Optimises for geography — no unnecessary travel between rounds
Calculates margins instantly — you always know your profit
Learns your preferences — gets smarter with every quote


Client experience
Share a beautiful, interactive quote with a single link. Clients can view the full itinerary, accept the proposal, and pay their deposit — all without a single email attachment.
Interactive quotes clients can view on any device
Real-time notifications when clients open and engage
Online deposits and balance payments built in
Messaging between you and the client, in context
Fareway is built specifically for the business of golf travel. That means features generic systems simply don't handle.
Speed wins deals. Send polished proposals while competitors are still opening spreadsheets.
Rich imagery and detailed itineraries help clients feel the trip before they book.
Real-time profit visibility means no more spreadsheet surprises.
Quotes, bookings, communications, payments — all in one place.
Faster quotes
Golf courses
AI assistant
Setup time
Fareway is in early access. Book a 15-minute call and we'll show you what it can do for your operation.
Free demo · Personalised walkthrough · No commitment